Thursday, January 30, 2014

A Tribute: Founding Editor of "Focus on Singh-Ray" Weir McBride has passed away...

It is with great sorrow that I share the news of the passing of my father, Weir McBride. A lifelong photographer and nature enthusiast, Weir was the Founding Editor of this blog, and has managed and edited over 600 feature-length stories since we launched the blog in 2006. He has also been an integral part of the Singh-Ray product development and photographer outreach team for nearly 20 years.

With very few stories on filters in mainstream photography publications, Weir's vision for this blog was to provide our readers with instructional, feature-length, magazine-quality articles from leading outdoor photographers who use Singh-Ray filters to help create their art. He always made every effort to keep the photographers and their images in the spotlight, while he worked behind the scenes helping the authors to tell their stories with clarity, structure, and insight. Many submitted pieces only required some light polishing, while others would be reworked and reshaped in co-operation with the author to tell the most compelling story while delivering valuable instruction alongside the beautiful images. As great editors do, he helped make the writing seem effortless, while remaining true to the voice of the author.

With the Focus on Singh-Ray blog, he has created one of the most extensive resources on the use of photographic filters to be found anywhere. Of course, it wouldn't be possible without the dozens of wonderfully talented photographers who have contributed stories and images over the years.

The word "contributed" is key, because from day one, Weir and Bob Singh agreed that for the stories and their implied endorsements to have integrity, our authors would all be actual users of our filters, and freely endorse our products, so you the reader can count on these stories to be genuine and true. We remain true to that principle.

Weir was a tall drink of water, and he liked to tell people who asked that he was "80 inches tall" just to see how many could do the math... many could not, and thought he was 8 feet tall! He was also frequently asked if he played basketball -- he did play some in high-school and college intramurals, but his favorite sport was baseball, where his gangly frame and wicked fastball confounded batters throughout northeast Ohio.

He attended Kent State University, graduating with a Journalism degree, and would frequently incorporate his own photos with stories. Most of his professional career centered on photojournalism, advertising, public relations, and marketing. He always enjoyed integrating writing, photography, design and illustration to bring projects to life. He was an excellent and patient teacher as well.


In his absence, we will do our best to continue bringing you helpful articles and inspiring images, and we hope you will continue to enjoy the Focus on Singh-Ray blog, and share it with your friends.

Weir's sudden passing has obviously been devastating for our family and friends. I know he will also be sorely missed by his extended Singh-Ray family, who meant a great deal to him and whose friendship, generosity, and inspiration made editing this blog a dream job for him. He had so much fun doing this (and everything else) that he never even talked of retirement. He loved life, and would often declare himself to be "the world's luckiest man." Those who knew him were the lucky ones.

Farewell to my great friend, beloved father, and lifelong mentor. -- Gary McBride